Expertly crafted brand identity and web experience for an AI-powered ecommerce assistant.
Delivering logo design, color palette, typography, and a responsive website.
Successfully launched to bring the brand vision to life.
Loqi Commerce is AI Chat Assistant help your customers to discover the products they need in seconds with the power of a conversational AI.
Whether your customer is looking for product recommendations, need help navigating the catalog, or want to check the status of their order, Loqi Commerce is there to assist with real-time responses and personalized suggestions tailored to their preferences and past behaviors. Transform each interaction into a real connection and sell more products than ever with Loqi Commerce.
As an agency, we worked closely with Loqi to build a brand identity that reflects its mission: empowering businesses to connect meaningfully with their customers and transform the shopping experience. From crafting the logo to designing the website, every element embodies Loqi’s commitment to innovation and customer-centricity, setting a new standard for e-commerce interaction.
Loqi Commerce redefines how businesses connect with their customers in the digital marketplace. As an innovative AI-powered chat assistant, Loqi enables brands to deliver instant, personalized, and meaningful shopping experiences. By combining advanced conversational technology with intuitive design, Loqi simplifies product discovery, streamlines navigation, and builds stronger connections between brands and their customers.
Loqi is more than just a chat assistant—it’s the bridge between advanced technology and a seamless shopping experience, transforming every interaction into an opportunity to build loyalty, trust, and growth.
The Color Palette
Loqi Commerce's color palette is a carefully crafted representation of its core values, combining vibrant energy with professional reliability. Each color has been thoughtfully chosen to convey specific traits that align with our mission of providing an innovative, approachable, and customer-focused platform.
Innovative Bright Lime Green: A vibrant, refreshing shade that embodies progress and new ideas.
Approachable Light Blue: A soft, welcoming color that promotes ease and accessibility.
Bold Fuchsia: A daring, vibrant hue that exudes confidence and creativity.
Dynamic Burnt Orange: A lively, action-oriented tone that highlights adaptability.
Trustworthy Navy Blue: A deep, stable hue that builds confidence and reliability.
Creative Deep Teal: A sophisticated tone that reflects forward-thinking and ingenuity.
Versatile Light Grey: A neutral, balanced shade that adds sophistication and flexibility.
Clean White: A pure tone that emphasizes clarity and a seamless user experience.
Typography plays a vital role in defining the identity of Loqi Commerce brand.
By blending the rounded sophistication of Nunito with the sleek functionality of Roboto, Loqi’s typography establishes a visual identity that is both modern and approachable. Nunito, which also serves as the typeface for the Loqi Commerce logo, acts as the primary font, complemented by Roboto as the secondary typeface, creating a balanced and cohesive design language.
Nunito, as the primary typeface, conveys friendliness and professionalism with its soft, rounded design. It's ideal for headlines and key elements, making the brand approachable and engaging. Complementing this, Roboto brings clarity and balance as the secondary typeface, ensuring readability and functionality across devices with its geometric and versatile style.
Together, these typefaces reflect Loqi’s commitment to innovation, customer-centricity, and seamless user experiences, creating a perfect blend of personality and practicality for both print and digital platforms.
Innovation: We crafted a brand identity rooted in innovation, reflecting their cutting-edge AI solutions and their forward-thinking approach to e-commerce.
Customer-Centricity: Our focus is on enhancing the end-user experience, ensuring that every interaction is intuitive, personalized, and adds value to the customer's shopping journey.
Authentic & Transparent: Loqi’s brand is designed to embody trust and integrity, reflecting its mission to deliver reliable and honest solutions in the competitive e-commerce landscape.
Collaborative & Adaptive: We built a brand framework that evolves with Loqi, aligning with its collaborative ethos and adaptability to meet the needs of diverse clients.
Collaborative & Adaptive: We built a brand framework that evolves with Loqi, aligning with its collaborative ethos and adaptability to meet the needs of diverse clients.
